Every fifty-seven minutes, a child is diagnosed with retinoblastoma eye cancer. To add insult to injury, despite near a 100% cure rate with modern treatment and technology, 80% of children affected will die. No one understands this widely overlooked epidemic nearly as much as Derek Fisher of the LA Lakers. Ever since his daughter was diagnosed with the highly curable cancer, Fisher has been making his fans aware and in turn, saving many lives. Another group who has been promoting awareness for childhood retinoblastoma is Daisy’s Eye Cancer Fund. Named after a brave young girl from the english countryside in Devon County, the fund has a mission to end avoidable death, blindness and unnecessary suffering caused by this childhood eye cancer. Daisy’s Eye Cancer Fund is the only retinoblastoma charity that seeks to expand its range internationally to fulfill the needs of children affected by this cancer. They are dedicated to improving care and ensuring access to modern technology and health care for every child with the cancer, regardless of their personal background. Daisy’s Eye Cancer Fund exceeds traditional methods of raising awareness due to retinoblastoma’s rare, and often overlooked nature. The fund is promoting its anthropological book, In The Eyes of Angels, which highlights the personal stories and poetry written and told by families who have struggled with the cancer across six continents. With this push for awareness, Daisy’s Eye Cancer Fund hopes that the book will not only help to educate families around the world about the cancer, but the money raised from those purchasing the book will help grant opportunities to less privileged children who live in areas around the world where advanced health care simply doesn't exist. With a particular focus on developing countries, Daisy’s Eye Cancer Fund is clearly committed to improving care for all children who develop retinoblastoma, in addition to their families. With the help of some prominent celebrities whose families have dealt with the cancer, such as Derek Fisher, foundations like these can help inform people around the globe, in addition to saving children who without aid, would never see the “light of day” again. Have YOU helped save the world today? For more information, visit: daisyseyecancerfund.orgWant to become a Social Firestarter? “Like” us on Facebook or follow us on Twitter @ BrushfireMG
